“Il MIO World," the innovative anti-counterfeiting solution that combines Blockchain and NFC. Interview with Armin ZadakBar
Today we interview the Growth Hacker Armin ZadakBar a serial entrepreneur and internationally known marketing expert. He’s the founder of The Armin Bar, a Growth Hacking Agency in between NYC and Milan. He is one of the selected Business Coaches of the European Commission for the Horizon 2020 program and a lecturer at Bologna Business School (Italy), St. Gallen Business School (Switzerland) and our Innovation School (Italy).His most recent start up out of Milan, IL MIO World, focuses on the use of NFC chips and blockchain technology to help brands and their users fight counterfeiting and increase personalised communication under GDPR.