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User Research: the key to successful project development

Making an analysis of the User Experience Research done on a product or a service, looking at what satisfies the user, ...

Design Thinking: how to design better services

Design Thinking is a planning model born in the 1960s. It is often linked to architectural design and areas in which ...

9 useful tools for analysing and improving User Experience

The concept of User Experience has evolved in recent years focusing on the customer and his needs. Significant advances ...

UX Experience: conscious choices produce positive effects on the environment

The bond between UX and environmental sustainability is not always so evident, nevertheless some choices of the UX ...

Build an identikit of your users: get to know their Personas well

"This is a great playlist!" "I can find everything I like on Netflix” "That little house by the sea seems made just for ...

James Reeve's Guide to UI Design

How can you become a UI Designer? Learning from the best. That’s why we interview James Reeve, Creative Director of ...

UX Design: A complete guide to plan an efficient User Experience

When creating any digital project, the focus must now be on the user. Websites, marketing campaigns, posts and social ...
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